Are you looking for effective ways to grow your online audience while increasing your blog traffic? Social media is an efficient tool to promote your blog and make it popular with your target audience.
Companies have successfully expanded the reach of their blog with the help of social media sites such as YouTube, LinkedIn, Pinterst, Google+ and of course Facebook and Twitter.
9 Tips for Using Social Media Successfully for Your Blog
Let’s take a look at our top 9 tips for promoting your blog using social media:
Post to social media profiles using feed tools
You can use Twitterfeed and various other feed tools to automatically post links to your blog posts on multiple social media websites. If your blog is running on the WordPress platform, you can find some really great plugins that you can use to automate this process.
Automate your publication
Imagine how easy your blogging life would be if you could automate your posts. With tools like HootSuite, SproutSocial, and TweetDeck, you can. Easily schedule your posts for the entire day, week, or even month in advance. This is a great way for busy business owners to quickly and easily find out about new posts. The scheduling allows you to distribute your posts and post them to different social media profiles at the same time.
Add icons to your blog that you can use to quickly share, tweet, and like social media
No matter what blogging platform you use, your sidebar should have social networking icons. Why? With these icons, your readers can quickly connect to you through your social network profiles with just one click. You also encourage your audience to share, like, and tweet about your blog or any of its content.
Link your blog and social media profiles together
Every single one of your social network profiles should contain your blog’s URL. That way, no matter where your audience is connecting to you from, your blog is just a click away.
Your forum signatures should include your blog’s URL
If you post relevant, valuable information, questions or comments in industry-specific forums, you increase your web presence. Adding a link to your blog in forum signatures can create backlinks to your blog and increase blog traffic.
Comments on other blogs should include your blog’s URL
Leaving or replying to comments on other relevant blogs also increases your web presence with your target audience. Include a link on your blog in your comments to create valuable backlinks. It also increases the likelihood that that audience will visit your blog with a single click.
Use the social media widgets and tools offered
Most of the popular social networks offer free widgets and tools for promoting user profiles. These can be added to your blog to increase awareness of your content. Just log into your social media profiles, access these features and add them to your blog.